Free Marketing Calculator | 2026ROICalculator.
Lead ProjectionConversion LiftRevenue & ROIIndustry benchmarks · Live projections · 100% free
Your Industry
$3,000
10
$1,500
20%
01
Lead Projection
Industry-specific benchmarks predict lead volume increase from professional marketing.
02
Conversion Lift
Optimized funnels and targeting typically improve conversion rates by 25–50%.
03
Revenue & ROI
Projected leads × improved conversion × deal value, minus your marketing investment.
How to Calculate Your Marketing ROI
Every dollar you spend on marketing should be traceable to revenue. This calculator uses your actual business metrics — monthly spend, lead volume, close rate, and average deal size — to project realistic returns across different marketing channels.
Most businesses guess at their marketing ROI. The problem: without real numbers, you can't tell which channels are profitable and which are burning cash. This calculator eliminates the guesswork.
What affects your marketing ROI
- Cost per lead: Google Ads averages $50-150 for service businesses; SEO leads cost 60% less long-term
- Lead-to-customer rate: Industry average is 2-5%; AI-powered follow-up pushes this to 8-15%
- Customer lifetime value: A single HVAC customer is worth $8,000+ over 10 years, not just the first $300 repair
- Speed to lead: Responding within 5 minutes increases conversion 21x compared to 30-minute response times
Why AI changes the ROI equation
Traditional marketing ROI is capped by human speed. AI removes the bottleneck: instant lead response at 2 AM, automated qualification before your team even sees the lead, and personalized follow-up sequences that run 24/7. Businesses using AI-powered marketing see 30-50% higher ROI from the same ad spend.